Unlike most other stores, the swatches actually redirect you to the page, this does mean its less efficient in terms of speed for loading a new webpage, but it reduces the clicks to get to another product by 10-15 seconds and saves you 4-5 clicks.
The reason its setup like this is because I wanted to keep the quick add to cart button and keep the filaments separate while also having a swatch system, this now allows you to choose how you shop, you can still use the main pages with big images of the filaments, or you can use the swatches to change between materials of the same finish
Introducing Quick Order, You can now select quick order to go through the entire site and reorder past orders as well as place new orders in record breaking time so you can give me even more money. At Siddament I make spending your money easy :)